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Founded in 1998 by Jennifer Henderson, J.O. is an advertising agency in Fort Worth Texas comprised of a band of creative thinkers whose mission is simple: Deliver great work and build lasting relationships. We’re here to help you be known – your products, your service, your wild entrepreneurial idea, your latest expansion or your Next Big Message (which we’re experts at crafting, by the way). Our creative minds and marketing acumen light up in any medium and in any locale (think bathtub to boardroom).

We transform our innovative thinking into a product that meets the objectives, deadlines and budgets of your project. What do you need? Strategic planning? Advertising? Marketing? Public relations? Branding? Web design? Find it all at the most active imagination hub in Fort Worth, TX – inside a restored 1926 building that’s just as individual as we are. At J.O., we put our hearts in every project for local and global clients of all sizes.

Our most often-asked question: What does J.O. stand for, and is it JO or J.O.?

J.O. are the initials for President Jennifer Henderson’s maiden name (Jennifer Oliver). It’s pronounced J.O. (rhymes with K.O., halo and/or mayo, whichever you prefer).

J.O. Now you know.


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Among J.O.’s many achievements, 
the following are recent formal industry commendations:

5 PRSA Awards of Achievement
PRSA Award of Excellence
Bronze ADDY Award
2 Hermes Gold Awards
Gold Marcom Award
Gold DotCOMM Award
Platinum DotCOMM Award
Honorable Mention DotCOMM Award

3 PRSA Award of Achievement
3 PRSA Award of Excellence
Silver ADDY Award
ADDY Special Judges Award
Hermes Gold and Platinum Awards


J.O. has worked with local, national and international clients since 1998. Here is a partial overview of our client list:

360 West
All Saints Health Foundation
American Red Cross
Arts Council of Fort Worth
Baylor All Saints Medical Center at Fort Worth
Baylor Scott & White
Botanical Research Institute of Texas (BRIT)
Boys and Girls Club of Greater Fort Worth
Camp Fire Texas
Charles Goodnight Scholarship Fund
Community Foundation of North Texas
Designs for Living
Easter Seals
Fort Worth Academy
Fort Worth Hispanic Chamber of Commerce
Fort Worth Housing Authority
Fort Worth Public Library Foundation
George Strait Productions, Inc.
Goodwill Industries of Fort Worth
HCA Healthcare Inc.
Naturopathic Therapies
Orasi Development
Plaza Medical Center of Fort Worth
Reata Restaurant
Rhodes Securities, Inc.
Galderma Laboratories
Giant Screen Cinema Association
Near Southside, Inc.
Ronald McDonald House
RPGA Design Group, Inc.
Susan G. Komen for the Cure Greater Fort Worth Affiliate
Tech Support Mobile Services
Texas A&M School of Law
Texas Food Bank Network
Texas Wesleyan University
Texas Wesleyan University School of Law
Translation Interpretation Network (TIN)
Trinity Metro
Worthington National Bank

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